We Built
the Agency
We Wish We Had.
From a camera and a car passion to a cross-border creative agency — this is the story of two creators who decided to do it differently.
Our Origin
Born from Frustration. Fueled by Vision.
FINI Media started with a camera, a car, and a creator who wanted more.
I was filming my own car content — testing, reviews, lifestyle vlogs — and like many creators, I hired a media company to help me grow. But once the contract was signed, everything changed. Communication dropped, creativity disappeared, and none of the promises were delivered.
That’s when I met Freddie — during a shoot. At first, I thought he was just another car enthusiast. But the more we talked, the more I realized we shared the same vision for content, brand-building, and doing things differently.
When the company I worked with shut down, Freddie and I decided to build what we couldn’t find — a media agency made for creators like us.
We called it FINI — a creative studio where strategy meets soul, and creators finally get the support they deserve.
The Birth of
FINI Media
No Pitch Deck. Just Passion, Grit, and Two Lenses on the Same Dream.
Freddie’s from China. Michael's from Hong Kong.
We bring different perspectives — culturally, creatively, and strategically. That duality gives us an edge. We see the market from both sides and use that insight to craft content, brands, and personal IP that actually resonate. We called it FINI — short for “finish,” because our goal is to help creators complete the loop: from idea to identity, from content to conversion, from passion to platform.
Meet the Founders
Mr Freddie Huang
CO - FOUNDER
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Mr Michael Yu
CO - FOUNDER
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What we Believe
✦ Creators Come First
We don’t control your voice — we amplify it.
This is co-creation, not command-and-control.
✦ Strategy Over Hype
Trends fade. Systems scale.
We build brands that actually last — from inside out.
✦ Legacy Over Likes
We’re not chasing quick wins.
We’re here to build brands with real depth, value, and staying power.
✦ Radical Transparency
We keep it real.
You’ll always know what we’re doing, why we’re doing it, and where it’s going.
What’s Next for FINI.
FINI is growing into something bigger — and deeper — than we imagined.
This is just the beginning.
Adam Caar
Developer
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Our
Vision.
To become the go-to agency for modern creators who want to turn their ideas into iconic brands.
